Course Overview
Elevate your digital presence with advanced social strategies.
Course Overview
In an era where digital presence defines brand reputation, influence, and engagement, mastering advanced social media strategies is a critical capability for communications professionals. This course goes beyond basic posting tactics, offering a deep dive into high-impact content strategy, platform-specific optimisation, audience intelligence, and crisis navigation. Participants will gain the insights and tools to drive engagement, grow communities, and protect brand integrity in a fast-evolving digital landscape.
What you’ll learn
By the end of this course, participants will be able to:
– Optimise content and engagement across platforms (LinkedIn, X/Twitter, Instagram, TikTok, YouTube, etc.).
– Use data analytics to refine performance and build targeted campaigns.
– Implement influencer, paid media, and crisis management strategies.
– Align social media efforts with PR, marketing, and corporate communication objectives.
Certification Details
Upon successful completion of this programme, participants will receive an Oxford Knowledge Certificate of Completion.
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Awarded by: Oxford Knowledge
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Format: Printed certificate with unique ID and optional digital verification
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Delivery: Issued at course completion or sent within 7 working days
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Recognition: Certificates validate participation in advanced, expert-led training aligned with global industry standards.
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Accreditation: Oxford Knowledge certifications represent advanced learning led by global experts. We are actively pursuing formal accreditations with top-tier institutions to further enhance your credentials.
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This certificate demonstrates your commitment to professional excellence and is a valuable addition to your leadership and development portfolio.
Requirements
- Designed for social media managers, digital marketers, PR professionals, and communication leads.
- Participants should have prior experience managing social media accounts or campaigns.
- English proficiency is required (course delivered in English).
- Participants are encouraged to bring examples of current social media challenges or goals.
Instructor
